About Phil Berkun

Most recently I’ve been working for a major catalog and internet retailer as an SEO marketing writer honing my chops and getting great satisfaction from seeing the company’s profitability take off.

In my background I have internet retail marketing skills that include site evaluation, consulting, and public relations.

With more than six years experience in search engine optimization—often producing triple-digit percentage revenue growth—I love helping brands stand out and earn more. Yes, the aim is growing traffic, but only if it’s the right kind of traffic to meet your company’s goals.

Professional Competencies

• Systematic approach to website optimization using resources that include SEOMoz, SEOBook, SEOSearchLabs, and more
• Adept at keyword research and analysis making use of Google AdWords, Wordtracker, Keyword Eye, and other tools
• Focused on 3 key goals: filling a website with relevant content,  maintaining popularity for your site’s visibility, and getting users to stay long enough after they arrive to take action on your offers

---